While everyone else is boozing it up..err.. I mean getting ready to network and do some business at the SES conference, it is with great pride that I steal a bit of their thunder and give you a brief intro to some new features on the BOTW Blog Directory. And why shouldn’t I […]

We ran a member promotion at the beginning of the month that went off fabulously. It would appear that people like to save money
We always enjoy running promotions. It is a nice way to thank supporters of the directory with special pricing on our services, and it typically helps us to […]

After the success we had at PubCon Vegas, we have decided to exhibit at PubCon Boston, April 18-20. In addition to the exposure that we will receive by exhibiting at the booth, it will provide us the opportunity to get together with the BOTW Boston team. With offices scattered throughout the US, it […]

Building a human edited directory has advantages and disadvantages. The main disadvantage is that it takes time to hand pick sites and add them one by one. Since this also leads to better quality and less junk for our users to sort through, the advantages far outweigh the disadvantages.
The Regional branch of the […]

Many webmasters and internet marketing professionals scoff at the Alexa ranking system. “Too easy to manipulate”, they say. “Not truly representative of traffic”, others note. And while I agree with them, I take a different stance when it comes to Alexa’s usefulness.
I find Alexa to be a pretty good resource, especially when […]

All hail the category sponsor. We love ‘em. You should too.
There are certain webmasters and companies that are not content with simply having their site listed in an authoritative, relevant category. Some webmasters want specific text in their link. Others may want more control over their description. And yet others […]