In mid November I had the opportunity to talk to Greg Hartnett, President of Best of the Web… having stumbled across an advertisement for an editing position only marginally related to my eventual role. He was hunting a “senior editor”. After some discussion he had me assembling a directory editor “dream team“… virtually all of whom exceed my own editing skills. It is a privilege to work among them. The original Herd members just passed the 6 month mark at BOTW.

Shandyking that is.
About a week ago we announced the newest addition to the BOTW executive team. We are psyched to get Adam on board, and we’re confident that he’ll help us bring BOTW to the next level.
With more than a handful of projects running simultaneously, there are a lot of business opportunities […]

We announced via press release yesterday that we have some new additions to the BOTW editorial team. In an effort to provide users with a better resource, we decided that we could use the help of some editors with experience in building quality directories. Enter the Nerd Herd.
We ran an ad a handful […]

Another search conference, another great charity party. So goes the tale of the BOTW crew.
Last week at the SES NY conference, BOTW teamed up once again with IMNY to hold a charity party. The event was put together as an opportunity for industry professionals to come together for a night of networking and […]

We are very happy to announce that we will be raffling tickets for FOUR upcoming internet marketing conferences. That’s Right! There are four conference badges - together worth over $8,000. One of them could have your name on it!
So come on out to support the Leukemia and Lymphoma Society, network with industry titans, […]

After a couple of weeks of voting for this year’s charity recipient for the SES NY Charity Party, the search community has spoken. The race was tight, with the Leukemia and Lymphoma Society squeaking out the win by a mere 2% of the votes. Charity advocate Marty […]

About a year ago, Greg Niland approached us about sponsoring an industry party where all the proceeds would be donated to charity. Since the proposition appealed to both our desire to drink alcohol with industry friends and our philanthropic streak, it wasn’t a very hard sale. Due to the giving nature of the […]

Some time ago if a web marketer wanted to know details about a site it could take hours to investigate. How many links does a site have? How many pages does a site have cached in Google? How old is the site? What is the site’s Alexa rank? It was […]

I think I see the beginning of a tradition here.
On Thursday, December 6 a gathering of the minds took place amongst some heavy hitters in the SEO world. David Klein hosted the Purposeinc Texas Hold’em tournament in the poker room of the Venetian casino. Approximately 90 people showed up, all looking for their […]

With only a handful of days until the start of PubCon Las Vegas, the BOTW crew are working feverishly to make sure that all of our “t’s” are crossed and all the “i’s” are dotted. The booth is in order, travel reservations confirmed, new shirts received, and one of my two presentations is completed.
In […]